Social Media & Branding
Hands-on support across all visual media, giving you the freedom to stop worrying and feel confident in your online presence.
From Meta and Google to menu design, websites, and app interfaces, the creative process is managed end-to-end, ensuring your brand is consistent, thoughtful, and professionally represented across every platform.
Managing social media accounts alongside the social media agency.
Bringing the strategy to life through casual content creation and working closely with content creators.
This includes:
creating and sourcing content
coordinating with creators
planning and designing monthly feeds in advance
editing 4 Reels per month for each account
maintaining an active presence with 3 - 5 Stories per day
handling the day-to-day account management
Monthly Feed & Graphic Design
Subcontracted by a social media agency to create monthly social media feeds and graphic design assets for their clients. Responsibilities included developing visual concepts, designing cohesive monthly content, creating branded graphics, and preparing content for publication across social platforms.
Before
After 1 month
Managing the social media presence of a luxury travel guide, working closely with him while he travels around the world and captures content on the go.
While he focuses on experiencing and capturing each destination, I manage the content behind the scenes, receiving and organising materials in real time, editing Reels, creating Stories and posts, and turning raw travel footage into polished, engaging content. Working with leading luxury hotels and hospitality brands.
Branding for:
Web design
@carmita.byronbay
Providing end-to-end creative branding, covering everything from early planning to final execution.
This project included:
Developing a clear Socials vision and content direction
Logo design
Menu layout
Website building
Google Business strategy & administration
Visual identity
Audience targeting
Pre-launch planning needed to establish a strong, consistent presence
Content Creation
Social Media ads
The focus is on creating branding that feels authentic, cohesive, and visually aligned with how the venue is intended to be experienced.
Before
After
@kinoko.byronbay was one of my very first social media projects and where I discovered my passion for food-focused visual storytelling and menu design.
Menu design
Website updates
Google Business strategy & administration
Development of creative Instagram Reels
Innovative content concepts to showcase new dishes and enhance brand presence